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How much do Google Ads cost for pool and hot tub companies in Moncton?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.68–$6.17

Typical about $2.05, top-of-page range

Searches a month

160

Core searches in Moncton

Competition

High

94/100 on Google’s scale

Busiest months

Aug, Apr

Slowest: February

In short: Google Ads for pool and hot tub companies in Moncton, NB cost about $0.68–$6.17 per click, with about 160 searches a month and the most demand in August.

On Meta Facebook and Instagram

Cost per lead

$40–$120

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners with backyards, outdoor living, families with kids

Ages 30–60 · 79,470 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Book now for summer install

What this means

  • Clicks cost about 47% more here than the New Brunswick average ($2.05 vs $1.39).
  • Against the Canada average ($2.73), clicks here cost about 25% less.
  • Searches peak in August and April and are lowest in February. The busiest month gets about 73% more searches than the slowest.
  • Launch or raise budgets by mid-July so campaigns are learning before the August peak.
  • Competition is high (94/100), close to the national level for this industry (94/100).
  • Elsewhere in New Brunswick, Saint John runs about 47% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

MonctonNew BrunswickCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

95Jan75Feb102Mar122Apr108May108Jun122Jul129Aug81Sep81Oct81Nov95Dec

Compared with other New Brunswick markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Quispamsischeaper$0.535060
Frederictoncheaper$1.0211086
Saint Johncheaper$1.0911078
Dieppecheaper$1.337071
Miramichicheaper$1.3440100
Moncton$2.0516094
Riverview$2.203065
New Brunswick (province)$1.3990099
Canada$2.7328,30094

Frequently asked questions

How much does a Google Ads click cost for pool and hot tub companies in Moncton?

About $0.68 to $6.17 per click at the top of the page, typically around $2.05, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for pool and hot tub companies in Moncton?

August and April have the most searches. February is the slowest month.

How many people search for pool and hot tub companies in Moncton?

About 160 searches a month for core terms.

How much do Facebook and Instagram ads cost for pool and hot tub companies in Moncton?

Paid Media Canada benchmarks put cost per lead at about $40 to $120 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for pool and hot tub companies in Moncton, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.