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Learn / Search Ads: Strategist / Lesson 3

Lesson 3 of 8 · 45 min

Scripts and the Google Ads API

Automate monitoring, reporting and routine changes, with testing, logging and permissions.

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Lessons, exams and certificates are for PaidMedia.ca members. Membership is free: join to start, or log in if you already have an account.

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Search Ads: Strategist

  1. 1Multi-account architecture45 min · Members
  2. 2Value-based bidding at scale50 min · Members
  3. 3Scripts and the Google Ads API45 min · Members
  4. 4Brand and competitor strategy45 min · Members
  5. 5Search strategy across AI answers45 min · Members
  6. 6Search incrementality and its role in the portfolio40 min · Members
  7. 7Landing page systems and the DSA to AI Max move40 min · Members
  8. 8Leading search programs35 min · Members
  9. ★Exam and project30 questions · 60 min · 90% to pass

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