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How much do Google Ads cost for optometrists in Scugog?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.78–$9.44

Ontario price (too few local ad clicks)

Searches a month

50

Core searches in Scugog

Competition

Low

24/100 on Google’s scale

Busiest months

Sep, Oct

Slowest: June

In short: Google Ads for optometrists in Scugog, ON cost about $2.78–$9.44 per click, with about 50 searches a month and the most demand in September.

On Meta Facebook and Instagram

Cost per lead

$12.75–$34

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Families, office workers, people who wear glasses, parents of school-age kids

Ages 20–65 · 21,581 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Back-to-school eye exams

What this means

  • Google has too few paid clicks in Scugog to price it on its own, so costs shown are the Ontario average. Search demand is still local.
  • Searches peak in September and October and are lowest in June. The busiest month gets about 100% more searches than the slowest.
  • Launch or raise budgets by mid-August so campaigns are learning before the September peak.
  • Competition is low (24/100), below the national level for this industry (40/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

ScugogOntarioCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

107Jan86Feb107Mar86Apr86May64Jun86Jul86Aug129Sep129Oct129Nov107Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Bramptoncheaper$3.742,10040
Markhamcheaper$4.211,47039
Vaughancheaper$4.241,30038
Mississaugacheaper$4.472,47044
Hamilton$4.701,64047
Ottawa$5.133,71044
Torontopricier$5.8214,20037
Waterloopricier$5.991,7808
Londonpricier$6.071,47053
Ontario (province)$5.1249,30036
Canada$5.3196,70040

Frequently asked questions

How much does a Google Ads click cost for optometrists in Scugog?

About $2.78 to $9.44 per click at the top of the page, typically around $5.12 (the Ontario average, since there are too few local ad clicks to price Scugog on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for optometrists in Scugog?

September and October have the most searches. June is the slowest month.

How many people search for optometrists in Scugog?

About 50 searches a month for core terms.

How much do Facebook and Instagram ads cost for optometrists in Scugog?

Paid Media Canada benchmarks put cost per lead at about $12.75 to $34 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for optometrists in Scugog, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.