How much does advertising cost for roofers in Sainte-Adèle?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$4.79–$20.57

Quebec price (too few local ad clicks)

Searches a month

30

Core searches in Sainte-Adèle

Competition

Low

0/100 on Google’s scale

Busiest months

Feb, Mar

Slowest: November

In short: Google Ads for roofers in Sainte-Adèle, QC cost about $4.79–$20.57 per click, with about 30 searches a month and the most demand in February.

On Meta Facebook and Instagram

Cost per lead

$34–$93.50

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, home renovation, real estate investing

Ages 35–65 · 14,010 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Free drone roof inspection

What this means

  • Google has too few paid clicks in Sainte-Adèle to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in February and March and are lowest in November. The busiest month gets about 29900% more searches than the slowest.
  • Launch or raise budgets by mid-January so campaigns are learning before the February peak.
  • Competition is low (0/100), below the national level for this industry (38/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Sainte-AdèleQuebecCanada

080160240320JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

0Jan300Feb300Mar0Apr0May0Jun0Jul0Aug0Sep300Oct0Nov300Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Sorel-Tracycheaper$4.283052
Montreal$9.391,25025
Kirklandpricier$11.234070
Lavalpricier$12.306036
Longueuilpricier$13.215068
Mont-Royalpricier$20.294018
Gatineaupricier$20.686037
Quebec (province)$9.931,48035
Canada$10.3214,60038

Who lives in Sainte-Adèle

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

14,010

6,895 households

Median age

53.6

Quebec: 43.2

Household income

$69,000

Median, 2020 · Quebec: $73k

Homeowners

69%

of households · Quebec: 59.9%

French mother tongue

90.1%

Quebec: 74.8%

Couples with children

29.1%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~9,600
  • YouTubeup to ~8,500
  • Instagramup to ~7,400
  • LinkedInup to ~5,700
  • TikTokup to ~4,100
  • Redditup to ~3,200

Estimate: adults aged 20+ in Sainte-Adèle (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 69% of households own their home, more than Quebec (60%). Homeowner-focused ads and offers fit here.
  • 90% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • An older population (median age 53.6 vs 43.2 for Quebec). Facebook and YouTube reach more of this audience than TikTok or Snapchat.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~5 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for roofers in Sainte-Adèle?

About $4.79 to $20.57 per click at the top of the page, typically around $9.93 (the Quebec average, since there are too few local ad clicks to price Sainte-Adèle on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for roofers in Sainte-Adèle?

February and March have the most searches. November is the slowest month.

How many people search for roofers in Sainte-Adèle?

About 30 searches a month for core terms.

How much do Facebook and Instagram ads cost for roofers in Sainte-Adèle?

Paid Media Canada benchmarks put cost per lead at about $34 to $93.50 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for roofers in Sainte-Adèle, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.