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Learn / Video and CTV: Specialist / Lesson 6

Lesson 6 of 8 · 35 min

Reach planning and frequency control

Forecast reach with planning tools, set caps per platform, and estimate overlap honestly.

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Lessons, exams and certificates are for PaidMedia.ca members. Membership is free: join to start, or log in if you already have an account.

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Video and CTV: Specialist

1YouTube campaign strategy40 min · Members
2YouTube creative that works35 min · Members
3Buying connected TV40 min · Members
4Measuring CTV35 min · Members
5Audio and podcast campaigns35 min · Members
6Reach planning and frequency control35 min · Members
7Brand lift studies35 min · Members
8Building and reporting a cross-screen program30 min · Members
★Exam and project30 questions · 45 min · 85% to pass

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